Just a few days before the opening of our new store at Patriot Place, we got a call from Boston Globe reporter Hiawatha Bray, who covers technology and business for the paper. His article, on the first page of June 30th's Business section, discussed the differences between Apple's own retail outlets and our new store at Patriot Place - which is more than just a store.

"Founded in 1992, Tech Superpowers survived Apple’s near-collapse 15 years ago to prosper during the computer maker’s resurgence. Then, in 2008, Apple opened a massive store in downtown Boston, a block away from the Tech Superpowers flagship location on Newbury Street. It seemed unlikely that Oh’s small store could survive the competitive challenge.

But Tech Superpowers serves businesses that rely on Apple computers and software, a core market different from the consumer-oriented Apple stores. 'Our focus is to drive our business efforts and services,' said Oh.

For instance, Tech Superpowers offers a 'Managed Machines' program that provides technical support for a client’s computers, starting at $49 per machine per month. Oh also offers special support options for companies that use Macs for graphic design, video, or audio production"

We couldn't have said it any better. Read the full article on Boston.com which shows photos of the "Geek My Ride®" Lexus and store partner Boston Mobile Concepts.
Also, take a look at their great photo gallery of the what we have in store for visitors to our new store in Patriot Place.